Lost never means gone. It means not yet.

The homeowner who balked at the price in March still owns the same attic in October. Menaia keeps every lost lead, with its reason, in the same table as the live ones, and puts the follow-up on a schedule instead of on your memory.

The Menaia leads table with three leads marked Lost alongside in-progress and sold leads, each keeping its source and channel
Three of these ten are marked Lost. Kim's cold call, Hilario's door knock, Alexane's web form. Each keeps its source and history, waiting for the win-back.

Make lost specific.

"Lost" tells you nothing. "Lost on price", "bad timing", "went with a competitor", "stopped answering" tell you what to fix and when to come back. Lead statuses in Menaia are yours to define under the Cancelled category, so lost can be as specific as your sales meeting needs.

  1. 1 Price objections get a seasonal-promo follow-up.
  2. 2 Bad timing gets a calendar date, not a hope.
  3. 3 No-response gets a short, human nudge, then rest.
Menaia's Active Automations panel listing 4 running playbooks - Recap every ride-along, Keep the pipeline honest, Send invoice follow-up, and Re-engage quiet leads - with pending-draft counts and an On watch tab holding 2 watch rules
"Re-engage quiet leads" is a running playbook. The rule is plain English: when a big estimate goes quiet, Meni drafts the outreach and queues it for a person to approve.

The follow-up writes itself. You approve it.

Cadence and duration are yours to set. Messages go out spaced apart and personal, opt-outs are respected, and nothing sends without approval.

The math on a win-back.

Attic Projects' average sale runs $8,500. Recover four lost leads in a year and the follow-up playbook paid for the software several times over. The leads already exist. The ad spend already happened. This is the cheapest revenue you will find.

Questions owners ask

How long does the follow-up run?

You set the cadence and duration per playbook, and you can stop any sequence at any point.

Will this annoy people?

Messages are spaced out and personalized, every send is approval-gated, and opt-outs are honored.

Where do I see why leads were lost?

In the lead's status and history. Filter the table by any lost status to pull the list in one view.

Can Meni draft the win-back message?

Yes. Every send starts as a draft you approve or edit before it goes.

See it on your own numbers.

Book a demo and bring a real job. We will price it, propose it, and invoice it in front of you.

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